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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
MY NEW FAVORITE T
You guys! I found my new favorite and it's gonna be yours as well. The Ringer Rugby Tee is absolute perfection in every single way....
The Bracelet that will change your life
Some people say I'm a little bit extra. Hmm. I'm not sure how I feel about that because well... if being extra is defined by...
Pretty in Pink
Did you know it's been almost 40 years since the movie Pretty in Pink came out? I'm dying. How can that be considering I'm only...
PINK PINK PINK
Are you a pink girlie? Oh, me tooooo! ME TOO! And the Drina Button Up Cardigan is gonna have you screaming. This cardigan is so delicious....